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Wong, Jock Onn (2006). Social hierarchy in the “speech culture” of Singapore. In: Cliff Goddard (Ed.), Ethnopragmatics: Understanding discourse in cultural context (pp. 99-125). Berlin: Mouton De Gruyter. DOI: 10.1515/9783110911114.99

A more recent publication building on this one is chapter 3 (pp. 57-93) of:

Wong, Jock O. (2014). The Culture of Singapore English. Cambridge: Cambridge University Press. DOI: 10.1017/CBO9781139519519

The linguistic evidence of forms of address in Anglo English suggests that one of the prominent values of Anglo culture is that of egalitarianism. People from Anglo culture are inclined to view fellow interlocutors as social equals, rather than placing them at various levels on a social hierarchy. Many parents who consider themselves progressive encourage and accept being addressed by their children by means of their first names. This may be part of the general trend towards the suppression of asymmetric (non-reciprocal) relations which can be observed throughout the Western world.

The linguistic evidence in Singapore English, on the other hand, points to something quite different. The use of certain cultural key words suggests that in Singapore culture a person’s generational status in relation to oneself is culturally significant and determines the kind of interaction that would take place between two speakers. This means that when two Singapore English speakers of different generations interact, subject to other sociolinguistic factors such as social status, the younger interlocutor would be expected to exhibit deference for age through the use of appropriate forms of address and other linguistic devices. These two interlocutors would normally not interact on an equal footing.

This study examines three Singapore English cultural key words that reflect this emphasis on generational status with respect to self. They are the social honorific Aunty, the Singapore English-specific speech act verb call, and the child-oriented adjective guāi, roughly ‘well behaved’. The meaning of each of these words is stated in the form of a reductive paraphrase using Natural Semantic Metalanguage. On the basis of meaning, the cultural values reflected by the use of these words are discussed.

Research carried out by one or more experienced NSM practitioners