Mulyadi (1998). Makna malu dalam Bahasa Indonesia (Kajian “wacana kebudayaan”) [Shame-related meanings in Bahasa Indonesia (A study in “cultural discourse”)]. Linguistika, 6, 46-57.

Written in Indonesian.

This article discusses the meaning of malu in Indonesian. The two problems the author focuses on are the semantic description of malu and
its socio-cultural aspects. The analysis is based on the “cultural scripts” approach. The results show that the semantic explication of malu in prototypical scripts involves components such as ‘thinking, ‘feeling’, ‘wanting’, and ‘seeing’, while the sociocultural aspects include the norm of politeness in speaking as well as social relationships like intimacy and non-intimacy.


Sound application of NSM principles carried out without prior training by an experienced NSM practitioner