Vanhatalo, Ulla, & Torkki, Juhana (2018). Introducing the concept of the ‘65 words’ to the public in Finland. In Cliff Goddard (Ed.), Minimal English for a global world: Improved communication using fewer words (pp. 225-258). Cham: Palgrave Macmillan. DOI: 10.1007/978-3-319-62512-6_10
The authors report and reflect on their experiences of popularizing the ‘65 words’ method in various domains of public life in Finland. The ‘65 words’ method is a simplified version of the Natural Semantic Metalanguage, modified and adapted to the Finnish language. Case studies are presented from media, business, politics, the church, and education.
Research carried out in consultation with or under the supervision of one or more experienced NSM practitioners
