Goddard, Cliff (2001). Sabar, ikhlas, setia – patient, sincere, loyal? Contrastive semantics of some ‘virtues’ in Malay and English. Journal of Pragmatics, 33(5), 653-681. DOI: 10.1016/S0378-2166(00)00028-X
The words sabar, ikhlas, and setia arguably identify core personal virtues in traditional Malay culture. Using Anna Wierzbicka’s ‘Natural Semantic Metalanguage’ (NSM) approach, this paper undertakes a contrastive semantic analysis of these terms and their usual English translations, such as patient, sincere, and loyal. A number of significant meaning differences are brought to light, allowing an improved understanding of the cultural semantics of the Malay concepts.